Wednesday, 21 May 2008

June 11th - Lesley Brown - How to lose customers and alienate people - (and not realise it!)

Are you indifferent to your customers' different backgrounds? Do you like to think you treat everybody with equal courtesy and respect? You’ve thought about discrimination and equal opportunities issues, but do you know what your practices say about you and your business? Can you afford to ignore the £8 billion pink pound or the £80 billion disabled pound, 15-20% of the UK population? Do you know what you don’t know?

Lesley Brown set up Rainbow Training in 2006 following a lead role on Equalities with Nottinghamshire Social Services, including running Diversity for Senior Managers and Becoming Culturally Competent courses for front line staff and their managers. In an entertaining session Lesley will,

· Give some insight into how the big players like Asda, HSBC and Sainsbury’s achieve staff and customer satisfaction and large profits.
· Demonstrate how understanding the diverse needs of each individual maximises business opportunities.

Don’t miss a rare opportunity to learn how to connect with powerful new markets in today’s competitive climate!

Booking Form for Wednesday June 11th - Lesley Brown